OSGeo Logo
Proposal D

Earth from Space

A palette drawn from our planet as seen from orbit
Brand Proposal • 2026

This proposal abandons the traditional OSGeo green entirely, drawing its palette from what the Earth actually looks like from space: the deep indigo of oceans at night, the cerulean blue of shallow seas, the dusty ochre of deserts, the muted sage of forests, the brilliant white of polar ice, and the warm glow of the terminator line at sunrise.

The result is a brand that feels literally geospatial -- you look at the colors and see Earth. It's a departure from the "tech green" default and positions OSGeo as the foundation that sees the whole planet.

Where the colors come from

Deep Ocean (#0B1D3A) -- The Pacific at night from ISS. Shallow Sea (#2E6B8A) -- Caribbean waters over reef. Atmosphere (#5BA3C9) -- The thin blue line at the limb of Earth. Ice (#B8DCF0) -- Antarctic ice shelf reflections. Landmass (#6B8E5A) -- Central European forest canopy. Desert (#C4A35A) -- Saharan dunes at golden hour. Terra (#8B6B42) -- Australian outback soil.

What changes: Entire color palette derived from satellite imagery. No green brand accent. Typography switches to Geologica (geological/scientific feel) + Atkinson Hyperlegible (maximum accessibility). Warm/cool contrast replaces the single-hue system.
What stays: The compass rose logo, the concept of gradients, professional tone.
Logo evolution suggestion: Retain the compass rose but consider recoloring the green quadrants to ocean blue (#2E6B8A) and the teal quadrants to deep ocean (#0B1D3A). The "OSGeo" wordmark could be set in Geologica Bold. For hero contexts, the emblem could sit inside a subtle circular glow evoking Earth's atmosphere limb.

Key Differences from Current

ElementCurrentEarth from Space
Primary accent#4DB05B (green)#2E6B8A (shallow sea)
Dark base#003A40 (teal)#0B1D3A (deep ocean)
Warm accentNone#C4A35A (desert)
Earth accentNone#6B8E5A (landmass)
Heading fontMiriam LibreGeologica
Body fontSintonyAtkinson Hyperlegible
Color philosophySingle hue (green-teal)Multi-hue (ocean-land-sky)
Emotional toneTech / institutionalPlanetary / scientific

The compass rose remains the core symbol, gaining new meaning in this palette -- a navigator's tool against the backdrop of the planet it helps us understand.

Logo Contexts

OSGeo Logo
Standard Logo
Light / print contexts
OSGeo Logo White
White on Deep Ocean
Primary digital context
OSGeo on orbital gradient
Orbital Context
Hero / banner usage
OSGeo on terrain
Terrain Context
Warm / land themed

Do

  • White logo on deep ocean backgrounds
  • Standard logo on ice/cloud backgrounds
  • Generous clear space (atmosphere around the Earth)
  • Pair with Geologica Bold for wordmark

Don't

  • Place on busy satellite imagery without overlay
  • Recolor the logo in desert/land tones
  • Use the original green version on ocean backgrounds
  • Combine with other planetary imagery directly

Ocean (Cool Primary)

#0B1D3A
Deep OceanNight ocean • RGB 11, 29, 58
#1B3A5C
OceanOpen water • RGB 27, 58, 92
#2E6B8A
Shallow SeaPrimary accent • RGB 46, 107, 138

Atmosphere & Ice (Light Cool)

#5BA3C9
Atmosphere
#B8DCF0
Ice
#E8F4FA
Cloud
#F0F6FA
Polar

Land & Terrain (Warm)

#6B8E5A
Landmass
#C4A35A
Desert
#8B6B42
Terra
#FFE4B5
Sunlit

Night & Aurora (Special)

#1A1A3E
Terminator
#66FFAA
Aurora Green
#9966FF
Aurora Violet

System / UI

#C0392B
Danger
#C4A35A
Warning
#6B8E5A
Success
#2E6B8A
Info

Typefaces

Geologica
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Atkinson Hyperlegible
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Why these fonts: Geologica evokes geological surveys and scientific cartography with its slightly condensed, serious character. Atkinson Hyperlegible was designed by the Braille Institute specifically for maximum legibility, making the site accessible to users with low vision -- fitting for a foundation that believes geospatial should be for everyone.
RoleFontWeightTracking
Display / HeroGeologicaExtraBold (800)-2px
HeadingsGeologicaBold (700)-1px
BodyAtkinson HyperlegibleRegular (400)0
Labels / UIGeologicaMedium (500)0.5px

Named Gradients

Each gradient tells a story from orbital observation.

Orbital (Primary)
#0B1D3A#1B3A5C
Descent
#0B1D3A#2E6B8A#5BA3C9
Coastline
#2E6B8A (sea)#6B8E5A (land)#C4A35A (desert)
Sunrise Terminator
#1A1A3E (night)#0B1D3A#FFE4B5 (dawn)
Aurora
#66FFAA#1A1A3E#9966FF

Shadow System

Shadows use deep ocean blue for an integrated feel.

SM0.08
MD0.10
LG0.14
XL0.18
Glowatmos

Buttons

Ocean Action Land Action Ghost Deep
/* Ocean */   background: #2E6B8A; color: #fff; border-radius: 8px;
/* Land */    background: #6B8E5A; color: #fff;
/* Ghost */   border: 2px solid #5BA3C9; color: #0B1D3A;
/* Deep */    background: #0B1D3A; color: #B8DCF0;

Border Radius

4pxTight
8pxButton
10pxDefault
14pxCard
PillRounded

Quick Reference

PropertyCurrentEarth from Space
Primary Accent#4DB05B green#2E6B8A shallow sea
Dark Base#003A40 teal#0B1D3A deep ocean
Warm Accentn/a#C4A35A desert
Earth Accentn/a#6B8E5A landmass
Heading FontMiriam LibreGeologica
Body FontSintonyAtkinson Hyperlegible
Default Radius4px10px
Shadow Basergba(0,58,64,...)rgba(11,29,58,...)